The math

$400/wk done right.$50–$90/wk done smarter.

Same five pillars. Same kind of coaches. Different architecture. Here's exactly how the unbundle works.

Side by side

The old stack vs.
the unbundled stack.

The old way
Multi-pillar, done right
$430
per week
Skills trainer (1-on-1)
$75/session · 2× per week
$150
Speed & agility coach
$60/session · 2× per week
$120
Sport IQ tutoring
Film breakdown · 1× per week
$50
Mental performance coach
Sports psychologist · weekly
$80
Sports nutrition consult
Plan + check-in
$30
Almost no family does all five. Most pick one — usually a $75 skills lesson — and guess at the rest.
Playbook Pass
Same coverage, unbundled
$50–$90
per week
Coordinated weekly plan (Smart Mode)
Schedules all 5 pillars, adapts to your week
$2.5($10/mo)
Signature trainer sequence #1
Their voice, their drills — short videos
$10
Signature trainer sequence #2 (optional)
Add a speed specialist or sport IQ creator
$10
Live human session (when needed)
$30–$50 · ratchet up before tournaments
$35
Club add-on (optional)
Team plays, weekly debriefs, club library
$10
Add what helps this week. Drop what doesn't. Same five pillars, coordinated into one weekly plan.

Ratchet up. Ratchet down.

Three weeks in
one athlete's life.

Off-season week
$22.50
that week
  • Smart Mode plan ($10/mo)
  • 1 signature trainer ($10)
In-season week
$52.50
that week
  • Smart Mode plan ($10/mo)
  • 2 signature trainers ($20)
  • 1 live human session ($30)
Tournament prep week
$92.50
that week
  • Smart Mode plan ($10/mo)
  • 3 signature trainers ($30)
  • 2 live human sessions ($60)

Same athlete. Same plan. The family decides what this week calls for — and the bill follows the decision, not the other way around.

Why the price drops

We don't pay for things
that don't help your kid.

Specialists keep more. A great speed coach who used to make $50K teaching live sessions can reach hundreds of athletes through a signature sequence. They keep 80% of every $10/wk subscription. The kid still gets their voice, their drills, their progressions.

You only buy live time when it matters. Tournament coming up? Add a $30–$50 human session that week. Off-season? Stay on the coordinated plan and skip the live work. The platform plans the weeks in between.

The plan does the coordination. Most of what families pay $400/wk for is just scheduling and synthesis — figuring out what to work on this week across five pillars. We do that part with software. The humans focus on the parts only humans can do.